Electrical & Industrial Supply
Portlandia Electrical Supply — E-Commerce Platform
Custom UI/UX and e-commerce experience for an electrical supply company — driving stronger conversions and sales.
Project overview
Portlandia Electrical Supply needed a custom digital storefront that matched how contractors and buyers actually shop for electrical products. We designed and delivered a full website experience focused on clarity, trust, and conversion.
Features
- Product catalog & category browsing
- Conversion-focused checkout flows
- Mobile-responsive shopping experience
- Brand-aligned UI system
- Trust & sustainability messaging
- Sales-oriented page architecture
Results
- Up to 40% increase in user conversions
- Improved user retention and session depth
- Measurable uplift in online sales
Services
Industry
Electrical & Industrial Supply
Platform
Web & E-Commerce
Timeline
2024
Region
United States
Discovery & scope
We aligned on goals, user journeys, and success metrics before production work.
Design & iterate
Weekly design reviews and pragmatic tradeoffs kept delivery predictable.
Launch & handoff
Handoff assets and documentation so your team owns the roadmap.
Client feedback
“The new design made our catalog easier to navigate and our checkout far more confident — we saw a real jump in conversions and repeat customers.”
Portlandia Electrical Supply — Leadership Team
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Matched on: E-Commerce · Web Development · UI / UX Design
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